Differences between rebuilding index and reorganize index?

            

Rebuild: An index ‘rebuild’ creates a fresh, sparkling new structure for the index. If the index is disabled, rebuilding brings it back to life. You can apply a new fillfactor when you rebuild an index. If you cancel a rebuild operation midway, it must roll back (and if it’s being done offline, that can take a while).

Reorganize: This option is more lightweight. It runs through the leaf level of the index, and as it goes it fixes physical ordering of pages and also compacts pages to apply any previously set fillfactor settings. This operation is always online, and if you cancel it then it’s able to just stop where it is (it doesn’t have a giant operation to rollback).